• Mission

    At 2AM we believe that every shirt can tell a story of strength, resilience, and solidarity. Our mission is simple yet profound: to raise awareness and funding for breast cancer research and support. With every shirt sold, a significant percentage is donated directly to organizations working tirelessly to find a cure, provide support to survivors, and raise awareness about this prevalent disease. We are on a relentless mission to empower individuals and stand shoulder to shoulder with those affected by cancer. Our symbol, the "Fuck Cancer" logo, is not just a trademark; it is a symbol of our unwavering commitment to confront cancer head-on.

    Our founder's personal journey, inspired by his mother's battle with breast cancer, fuels our determination to make a meaningful impact. We recognize that cancer is an indiscriminate adversary, striking without warning, and often accompanied by financial burdens that compound the emotional and physical toll.

    Our promise is twofold: first, to contribute a portion of every shirt sale to breast cancer foundations, as a testament to our dedication in alleviating the financial strain that accompanies this fight. Second, we aspire to create our very own cancer foundation, one that will embrace the broader mission of saying "Fuck All Cancer."

    We believe in more than just a slogan; we believe in the strength, resilience, and unity of the human spirit. Together, we can overcome this relentless foe. Our clothing is not just a statement; it's a symbol of hope, solidarity, and determination.

    Join us in the fight, because together, we can make a difference. Together, we say, "Fuck Cancer!"

  • Our Founders Story: Turning Anguish Into Hope

    In 2022, our journey began, a letter of defiance that spelled out our mission loud and clear - "FUCK CANCER." But it wasn't just a letter; it was a symbol of determination, hope, and a deeply personal grudge against breast cancer itself.

    Our founder, knows this grudge all too well. In that same year, his world was rocked when his beloved mother, Michal, was diagnosed with breast cancer. The news was like a sledgehammer to the chest, but it didn't break them. It only fueled their resolve to fight back.

    Michal, a warrior in her own right, faced her diagnosis head-on. She battled the disease with courage, resilience, and an unwavering spirit. Throughout her journey, she found strength in the love and support of her family, friends, and a community of breast cancer survivors, her sister being the most prominent one.

    As Michal fought this disease, as so many women do, embarking on a parallel journey. He decided to channel his frustration, anger, and love for his mother into something powerful - a brand that could make a difference. Thus, our company was born.

    Our logo, the defiant "FUCK CANCER," with the ribbon cleverly formed as the "CK," encapsulates the spirit of our cause. It symbolizes the anger we feel towards this relentless foe and the hope we hold for a cancer-free future.

    Every shirt we create is a testament to Michal's journey, and every other women that has had to face these struggles journey as well. They stand as a beacon of support for those who have faced breast cancer, for the survivors who have triumphed, and for those still in the fight.

    But our mission doesn't stop at making bold statements. With every shirt we sell, we donate a significant percentage to breast cancer foundations. We do this because we've seen firsthand the toll this disease takes on women and their families, and we want to help ensure that every woman has access to the treatment and care she needs.

    We are more than a clothing brand; we are a community of warriors, supporters, and advocates. We invite you to join us, to wear our shirts with pride, to share our message of hope, and to stand with us in saying, "FUCK CANCER."

    Together, we are turning anguish into hope, one shirt at a time. Join us in our mission to make breast cancer history. Because, together, we can win this fight.